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driving safe

The "Dont' drink and drive" Lotus print ads were launched during the spring festival in China. Lotus wanted to launch a series of print ads to remind people how serious it is not to drink and drive. In China the use of any obvious elements implying alcohol is limited in advertising campaigns, so the creative directors at Serviceplan China had to find a smart idea to show the… Read more

Mon, 04/20/2020 - 12:21 in

Lotus cars

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print ads

The winter is almost here so is your car ready for it? Here are some tips on checking your car and some vital emergency supplies.It's very important to have winter tires because these tires are made especially for ice and snow. Also check your spare tire to be in perfect order. Check the wiper blades and replace them if they are worn or damaged. Test your car battery and… Read more

Fri, 09/21/2012 - 19:06 in

driving safe

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driving tips

Some simple tips for you to get home safe in the winter: • If you hit a glossy area of ice or snow, pump your brakes and turn the steering wheel in the same direction the car is skidding in. For example, if the car is drifting right, turn the wheel to the right in order to stay in a straight line. (This does not be appropriate to anti-lock brakes, which should not be pumped ever.) • Keep your… Read more

Sun, 01/11/2009 - 16:59 in

driving safe

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driving tips

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